Tuesday, October 21, 2014

The 2015 Giving Journal: Giving Back Starts with a Single Cup at The Coffee Bean and Tea Leaf

"Someday I'll look back at my well-traveled track, I'll beam because my heart knows, I chose a life that overflows..." 

The essence of The Coffee Bean and Tea Leaf's inspiration for the 2015 edition of the coveted Giving Journal, creating meaningful "overflows" in one's life, is captured in a poem highlighted in the new journal. Community building and giving back have always been at the very core of The Coffee Bean and Tea Leaf's corporate philosophy since it first opened in the Philippines, strengthening connections by engaging its loyal and discriminating customers in authentic and relevant ways. The passion for giving, sharing, and community is once again ignited with the release of the new 2015 Giving Journal from The Coffee Bean and Tea Leaf, and it all starts with a single cup...

Each year, The Coffee Bean and Tea Leaf makes it a goal to create something better than the last, and the latest edition of the Giving Journal is a culmination of the company's vision and philosophy, constantly evolving the journal sharing their desire for all of us to thrive and live in abundance in terms of personal fulfillment and growth, strong relationships, and a joyful spirituality. Before giving to others, one must first have something to give. The new edition aims to empower all of us to become the best version of ourselves, to "brew our best year" yet.

The Coffee Bean and Tea Leaf has always supported various social organizations and has since raised more than P 10M for its chsen advocacies and organizations, including Habitat for Humanity and Real LIFE Foundation. And with the 2015 Giving Journal, you too can be a force for meaningful change.   

The Coffee Bean and Teal Leaf's Marketing Manager, Alexi Escalona Bautista, and President and CEO, Walden Chu (R) shares this year's theme of "overflow" with guests at the launch of the 2015 Giving Journal, as well as their ongoing partnership with Real LIFE Foundation. 

Along with the 2015 Giving Journal, The Coffee Bean and Tea Leaf welcomes the holiday season with its rich and indulgent Red Velvet Ice Blended beverage with sweet, creamy and chocolate notes of a red velvet cupcake.

Like a dessert you can drink, nothing like the vibrant colors and creamy flavors of the Red Velvet Iced Blended beverage to jumpstart the holiday season.

Pair your beverage with one of The Coffee Bean and Tea Leaf's many savory Gourmet Fresh selections, including a wide selection of comforting pasta dishes..

Or indulge wth some of The Coffee Bean and Tea Leaf's signature Baked Fresh Blueberry and Banana Muffins.  

With the new edition of The Coffee Bean and Tea Leaf's Giving Journal, the aim is to inspire the community to follow their passions, nourish and grow their talents, never stop learning, and foster more meaningful relationships. This is further explained by The Coffee Bean and Tea Leaf's President and CEO, Walden Chu: "The concept is very simple-it's about reminding people that they can make a huge difference in their own and other people's lives by growing to become the best version of themselves-to realize that their lives are brimming with opportunities to share and then prompt them to give back. As we all look forward to 2015, it is my sincere prayer that the Giving Journal can help us brew our best year, and that we will always be moved to love, give, and serve."

And its easy to get your very own 2015 Giving Journal from The Coffee bean and Tea Leaf, here's how:

1.  A minimum single-receipt purchase of a regular or large sized Original Ice Blended Espresso/Coffee-based, or Tea-based Beverage, Frozen Swirl or CBTL Capsules qualifies a customer to get a stamp card.
2.  Each card consists of 12 circles with corresponding purchased drink/item assignments. These are as follows:
  a. (1) Original Ice Blended (any flavor, regular or large)
  b. (1) Tea Latte (any flavor, regular or large)
  c. (1) Espresso/Coffee-based Beverage (any flavor, double, regular or large)
  d  (1) Holiday Featured Beverage (Winter Dream Tea Latte or Red Velvet, regular or large)
  e. Any (8) Original Ice Blended, Espresso/Coffee-based or Tea-based Beverages, or Frozen Swirl.
3.  Stamp Card must always be presented UPON PURCHASE so that a circle may be stamped whenever its corresponding product assignment is purchased.
4.  Once all 12 circles are stamped, and completed IN ONE STAMP CARD. customer will be able to claim The Coffee bean and Tea Leaf 2015 Giving Journal at any The Coffee Bean and Tea leaf branch. Combining of stamp cards is not allowed.
5.  The completed stamp card should be presented and surrendered to the branch where The Giving Journal will be claimed.
6.  Not valid in conjunction with other promos.
7.  Promo period is from October 25, 2014 to January 11, 2015.
8.  Giving Journals may be claimed beginning October 25, 2014 until 60 days after the promo has ended.

*(1) Box of CBTL capsules (any flavor) = 2 Stamps
*(1) CBTL Single Serve Beverage System (Kaldi, Contata, and or Desto) purchase automatically allows the customer to claim his/her 2015 Giving Journal.

Start the year right, and brew your best year yet with The Coffee Bean and Tea Leaf's 2015 Giving Journal. And it all starts with a single cup...

The Coffee Bean and Tea Leaf is located at the Ground Floor, Net Lima Building, E Square Crescent Park, 26th Street corner 5th Avenue, Bonifacio Global City, Taguig City or call 720-9558 for inquiries. You can also visit their FB Page here at https://www.facebook.com/coffeebeanphilippines for more information.

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