Forty-gether: 7-Eleven Celebrates Forty Years in the Philippines

Who doesn't have volumes of memorable stories with everyone's favorite neighborhood convenience store? For four decades, 7-Eleven became a part of everyone's daily routine with its round-the-clock convenience offering a wide variety of essentials and tasty options from beverages to coffee, snacks and hearty hot meals for any sudden craving. And through the years, everyone's had a real, relevant and continuing connection with the enduring brand becoming an integral part of the modern on-the-go lifestyle. This year, 7-Eleven marks its milestone fortieth anniversary of operations in the Philippines, and there's a whole lot to celebrate at everyone's favorite neighborhood convenience store...

7-Eleven Philippines celebrates four decades of operations reinforcing its position as the country's leading neighborhood convenience store. The milestone celebration dubbed Forty-gether Kasama ang Paborito mong Kapitbahay highlights the brand's shared connections as a community hub with countless consumers. Meeting landmark, a hangout spot, first stop before class or work and last stop before calling it a day, coffee break or even a cool date place, 7-Eleven has been there for your special moments. Accessible and affordable, 7-Eleven rolls out even more tempting offerings you can't pass up for its fortieth anniversary. 

Everyone has a memorable story at 7-Eleven from waiting for the rains to subside or the traffic to ease up while enjoying a soothing cup of coffee or a comforting bite after a late night out, your favorite neighborhood convenience store has always been your go-to destination in the 'hood. Big Bite, Slurpee, Gulp and so much more have been your reliable and ever faithful partners at 7-Eleven through the years that continues to this day. 

The iconic red, green and orange logo meant an oasis in the middle of a bustling concrete jungle where you can enjoy a refreshing break from the hectic urban pace. It's a story that began way back in 1984 with the opening of the very first 7-Eleven branch in Kamias corner EDSA that soon transformed the surrounding neighborhood with a new kind of retail experience anchored on value, convenience and accessibility. 

That first branch was soon followed by nine more in 1989 and today, 7-Eleven boasts of well over 3,700 stores nationwide. You'll find the familiar and ubiquitous colorful brand logo in every major urban center and neighborhood, making it a vital community hub. Remember your very first Big Bite and Gulp? Convenience, value and variety can now be found in almost every corner of the metro, making 7-Eleven an integral part of your day-to-day routine. 

As 7-Eleven celebrates its fortieth year in the country, innovations continue to mark the brand's onward push keeping in step with the times like its convenient CLIQQ app. The trusted digital services provider enables customers to conveniently go cashless for their their purchases with e-wallet services and bills payment at 7-Eleven while earning points to redeem exclusive offers and deals. Your favorite neighborhood convenience store now has ATMs for easy cash withdrawals or balance inquiries adding yet another unique layer to convenience. For four decades, 7-Eleven has redefined convenience taking it to a whole new level reinforcing its top-of-mind position among customers. 

Popular offerings like Big Bite and Gulp have become familiar staples to save the day for that sudden craving without busting your wallet. More than just a quick fix to satiate your cravings, the Big Bite and Gulp combo has its own devoted cult following and remains one of the best deals in the metro. 

And there's more. Loyal customers get a treat with an array of exclusive offers in celebration of 7-Eleven's milestone celebration starting with the soothing brews of City Cafe where you can enjoy a refreshing medium cup for only P 40 on February 29, 2024. Those with bigger appetites can enjoy excellent value with a P 10 discount with Big Bite TJ Hotdog paired with any red drink like Gulp Medium, C2 Apple 355ml and Sting Strawberry 320ml from February 14 to March 12. Enjoy and unlock a treasure trove of savings with up to 50% off on selected beverages and snacks such as Kopiko Lucky Day PET 180ml on February 29 and Lays Cheddar & Sour Cream 170g and Gardenia Chocolate Muffin on February 29 to March 2, Snail White Whipp Soap 100g, Absolut Vodka 700ml and Selecta Pint Double Dutch 450ml (Buy 2, Save P40) up to March 19 for a value-busting tipid and sulit experience. Deals like this you just can't pass up, only at 7-Eleven. 

One of the much anticipated offerings from 7-Eleven are the featured collabs with popular brands like Romantic Baboy, Lugang Café, Manam, Pancake House and so many more with their successful Chef's Creations series (for more on their latest collab with Romantic Baboy, see my post Satisfy Your K-Ravings with the Savory New Additions to the 7-Eleven Chef's Creations x Romantic Baboy On-The-Go Korean Meals from February this year). 

Sumptuous hot meals in collaboration with established and reputable brands add to the already extensive array of tempting offerings at 7-Eleven. The savory Beef Bulgogi Set and hearty Jeyuk Rice Bowl bring both flavor and value to your visit at 7-Eleven. 

Then, there's Crunch Time by 7-Eleven. Fast, flavorful and affordable, indulge in the delectable crunch and juicy bite of 7-Eleven's all-time bestseller with the Crunch Carrier containing six pieces of fried chicken for an instant yet satisfying meal without the fuss. 

Since 1984, 7-Eleven has satisfied countless cravings round-the-clock with its wide range of tasty options. The fortieth anniversary milestone strengthens and amplifies our love for the ubiquitous neighborhood convenience store, and you can expect even more to come with their regular payday sale events and e-raffle promotions where you get a chance to win awesome prizes like cool travel getaways, the latest gadgets and so many more. 

Just like your first bite, one more big bite takes you back in time when you first visited 7-Eleven. It was your sanctuary from the city's frenetic pace where you can enjoy a much needed break with a refreshing beverage and a variety of tasty meal options or snacks. Forty years in any field or venture is an impressive feat. For loyal customers around the country, the milestone marks the brand's enduring connection with our lives relished with each comforting visit and enjoyed with refreshing sips and hearty bites at everyone's favorite neighborhood convenience store. Moments like these Kasama ang Paboritong mong Kapitbahay just completes your day. Now who wants some Crunch Time, Big Bite and Gulp? 

For more on the anniversary offerings of 7-Eleven and other updates, visit their FB Page and IG Feed at https://www.facebook.com/711philippines and https://www.instagram.com/711ph/.

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